Artscape Theatre Centre hosted a Media and Marketing Seminar  at Isibaya from Tuesday 14 – Thurs, 16 August 2018.

The seminar is a platform to discuss opportunities and strengths related Media and Marketing in the arts. More specifically, the seminar  was focussed on potential viable solutions around audience development, digital marketing, social media, and sponsorships.

The seminar, facilitated by Mikateko Media, invited key note speakers who have expertise in media, marketing and the creative industry. Key topics covered in the seminar included:

– PR

– Publicity

– Marketing

– Media Liaison

– Media Plan

– Criteria: Specification

– Budget

– Sponsorship

The Media and Marketing Seminar highlights Artscape’s commitment to driving the youth potential, opportunity and accessibility to the arts.